Entrepreneur's Guide to Social Media Marketing - Seguin, Texas
PLEASE NOTE: THIS EVENT IS IN SEGUIN, TEXAS. Please join us for the Entrepreneur's Guide to Social Media Marketing event. The event includes: workshop sessions, Q&A with the workshop instructors, speed advising and networking. 12:15p – 1p: Registration and Check-In 1p – 1:15p: Kick Off Speech 1:15p – 2:15p: Session 1: Website Basics - Managing Your Assets and Content with Stefanie Young, Founder and Chief Executive Officer of iNNOV8 Web Solutions. Website hosts and content management systems can be tricky and not allow for assets to be maintained or owned by business owners and cause major losses down the line. Avoid the headache and get ahead of the game by learning about domain hosting, web hosting, and CMS options. Once those are in place, page content and layouts become another major part of brand and asset control. Learn what to look for and how to get started. speed advising available in Study Pod 1b during Session 1 2:15p – 2:30p: Break 2:30p – 3p: Breakout Q&A with Instructor, Stefanie Young, in Study Pod 1a 2:30p – 3:30p: Session 2: Social Media Marketing with Mark Nanez, Digital Marketing Consultant, Speaker, Author and Owner of The DG Agency. Learn how to harness the power of social media to grow your business. In this workshop, Mark will walk you through proven strategies multi-million dollar businesses use when it comes to social media marketing. By the end of the workshop, you will have the knowledge and resources necessary to immediately impact your business through social media. speed advising available in Study Pod 1b during Session 2 3:30p – 3:45p: Break 3:45p – 4:15p: Breakout Q&A with Instructor, Mark Nanez, in Study Pod 1a 3:45p – 4:45p: Session 3: Content Strategy in Marketing with David Ramirez, a UGC Evangelist and Marketing Manager with TINT. Content is king. From websites to social to physical collateral, content is a requirement to make your marketing program work. We will review the basic rules of content strategy, discuss content weighting, and consider best practices for creating content. We will also discuss opportunities to incorporate authenticity into your marketing by incorporating user and employee generated content. speed advising available in Study Pod 1b during Session 3 4:45p – 5:15p: Q&A with Instructor, David Ramirez, in main room. 5:15p – 6:00p: Open Networking 6:00p – Event Concludes
313 West Nolte Street
Seguin, TX 78155
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